For those marketers who labor tirelessly, though fruitlessly, oblivious to marketing history, and unversed in copy that brings home the bacon—please take note: this article is for you.
To begin…
One of the most famous questions ever asked in an ad was penned almost a century ago by copywriting legend Maxwell Sackheim. It read:
Do you make these […]
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There are a few songs on the radio that mention that the times are changing…and they are. More so with business marketing than anywhere else. Your marketing budget at one time was allocated to local marketing, today it needs to include local internet marketing.
I recently read an article that was written by an astute business […]
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When it comes to blog marketing there is no technique as more effective and necessary as anchor text.
What is anchor text exactly?
Anchor text is when you use an important keyword to link back to a page on your website. One of the best ways of doing this is through your signature line. I highly recommend […]
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One of the great debilitators in online business is simply the perceived (or real) lack of time. Business owners are used to moving forward. An online web presence can make them feel tied to an office chair learning skills they aren’t sure they want to know.
It’s not uncommon for those who deal in full time […]
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One of the prime motivations for Internet marketing is that you don’t want to be in the same place you are right now - in 12 months.
In every business the predominant idea is to set goals that help you conduct business smarter, learn lessons faster and bring more business to your site.
The problem is many […]
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Article marketing, or the distribution of articles by someone in an effort to promote themselves and their business is a great way to gain exposure for yourself, establish your expertise and drive traffic to your website.
Article marketing is simple. This is why it is something every online business owner should take advantage of. Why loose […]
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Time management and project expense tracking requirements vary from company to company, but to streamline efforts and maximize productivity, nearly every organization will at some point need help. The million dollar question most companies ponder is whether to build a software solution in-house or choose a packaged solution.
In the past, many companies didn’t hesitate in […]
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Social marketing is something many internet marketing gurus are taking full advantage of. IM newbies want to know where to start and what to focus their time on. By using the social marketing tools on the internet you can reach a wide audience anxious to buy what you are selling. There are so many social […]
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Turn key internet businesses are among the most unique opportunities for starting your business. In a nutshell, a turn key business generally includes everything you might need to start a business immediately. In short, the business that is sold as a turn key business includes everything from inventory to equipment and established reputation to goodwill […]
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Did you know that of the 25 million people in the United States that consider themselves writers only 5% of them will ever be published?
If that seems an astonishing figure it should also point to an opportunity for those who create business or industry related ezines.
How is this an opportunity?
If you are like most business […]
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